Winter Travel Group Journey Hub

The challenge

Participants in group snow sports trips relied on scattered channels — group chats, emails, and shared documents — to coordinate flights, accommodation, and pre-trip tasks. Organisers fielded the same logistics questions repeatedly across every event, and there was no single place to track who had completed what.

• Participants coordinated across group chats, emails, and shared documents with no single source of truth
• Organisers answered the same questions about flights, accommodation, and preparation for every event
• No visibility into which participants had completed which steps without individual follow-up
• Coordination overhead scaled linearly with participant count, making event growth difficult

What was at stake

• Organiser time consumed by repetitive logistics tasks that don't scale with event size
• Participants missing critical pre-trip steps, creating last-minute problems on travel day
• Event quality dependent on organiser memory rather than a reliable system
• Unable to grow event capacity without proportionally increasing admin burden

How we approached it

Designed and built the full application end to end — web interface, server endpoints, and data layer. The experience walks groups of 10 or more participants through five sequenced phases, with per-user progress tracking visible to organisers.

1. 1

   Mapped the full participant journey across five phases: preferences, flights, accommodation, bookings, and pre-trip preparation

2. 2

   Built the web interface and server-side logic to gate each phase sequentially

3. 3

   Implemented per-user progress tracking so organisers can see completion status across all participants

4. 4

   Integrated curated resources and instructions into each phase to reduce inbound queries

5. 5

   Delivered the full stack — frontend, API, and data layer — ready for the first event

The outcome

Participants follow one guided experience across all five pre-trip phases instead of piecing together details from group chats. Organisers no longer field repeat logistics questions — completion status is visible per participant. The platform has been used across multiple winter travel events.